Decode the market, outperform the competition

Ad Insights helps us build a complete understanding of which apps and games stand out in their niche, and the aggregation of creative data from across networks significantly improved our ability to make informed creative decisions.

Compared to other tools like Sensor Tower or Apptica, Ad Insights offers more reliable creative data per game. The top creatives surfaced are truly the top performers, and the margin of error is noticeably lower. It’s helped us become a creative engine. I wouldn’t be able to do my job without it.

Since we’ve been using Benchmarks, we’ve released a few different game ideas we may not have previously thought of. Ideas where there was a gap in the market and we could see an opportunity, even if it was outside our original strategy.

Before, we used tools like Data.ai and Sensor Tower, but Ad Insight’s UX/UI was straightforward and we could find all information easily.