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Author

Geetanjali Kaur

Ads & Monetization
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How to Calculate CPI, CPC, eCPM and More

Master CPI, CPC, CPM, and more. Understand key ad metrics to optimize your game marketing strategy.

Geetanjali Kaur

September 1, 2020

GameAnalytics Updates
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Ad Revenue From Aequus Now in GameAnalytics

Scooch up Applovin MAX. We have a new Ad revenue provider rearing to go in GameAnalytics. Say hello to Aequus.

Geetanjali Kaur

August 31, 2021

GameAnalytics Updates
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Ad Revenue Data From Applovin MAX Now in GameAnalytics

We’re thrilled to announce that you can now view and analyze your ad revenue data from Applovin MAX directly in your GameAnalytics account.

Geetanjali Kaur

July 8, 2021

Data & Analytics
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How to calculate ARPU, ARPPU, ARPDAU and more

What do those acronyms really mean? In this blog series, we bust some jargon, explore exactly what these metrics are for, and see how to calculate them.

Geetanjali Kaur

August 11, 2020

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