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Author

Keith Andrew

Game Design
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Shooting for the Stars: How the devs behind Crossy Road and Shooty Skies became mobile masters

Find out how Crossy Road’s rapid development cycle and data-driven decisions helped Hipster Whale create another hit with Shooty Skies. Learn their key insights on mobile game success.

Keith Andrew

October 29, 2015

Marketing & Publishing
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Softly Does It: 3 Steps to Mastering your Game's Soft Launch

A successful mobile game launch starts with a strong soft launch. Discover the key steps to gathering player insights, optimizing retention, and ensuring your game is ready for the world.

Keith Andrew

July 21, 2015

Ads & Monetization
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Cracking the IAP Code: The F2P secret devs don't want to talk about

Monetizing free-to-play games isn't just about adding in-app purchases—it requires strategic planning from day one. Explore how top studios structure F2P economies to maximize revenue.

Keith Andrew

June 9, 2015

Marketing & Publishing
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Why now's the time to get to know your players

Marketing isn’t just promotion. Learn how analytics and player feedback can refine your game, boost retention, and drive long-term success.

Keith Andrew

May 7, 2015

Strategies
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5 Things Devs Need to Know: What's going to happen in games in 2016

The top 5 predictions for the mobile game industry in 2016.

Keith Andrew

October 22, 2015

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