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Tomas Hubka
Date
Learn how to set up a tracking plan, analyze player behavior, and optimize game design for engagement and monetization.
Tom Kinniburgh
February 1, 2018
Discover key analytics strategies top developers use to improve retention, revenue, and player experience in F2P games.
Jacqueline Zenn
January 25, 2018
There are many ways to calculate the lifetime value (LTV) of players in your game. We look at the typical ways to calculate LTV and understand your ROI.
December 12, 2017
A step-by-step guide to indie game success—market research, development, monetization, and effective marketing strategies.
Andrei Klubnikin
December 7, 2017
Starting a brand new indie game development studio is not an easy task. You need to find people who share your passion and have a similar approach.
Rait Raak
November 29, 2017
We all know that every player is unique and special. It’s nearly impossible to assess and cater to each type of personality and types of players
November 21, 2017
Retention is the most important metric for a free-to-play mobile game’s long-term business outlook. We help you to understand the link between a player’s lifetime value and how long they continue to play your game by looking at popular mobile titles like AdVenture Capitalist.
Drew Levin
November 9, 2017
Get expert tips on promoting your game without a big budget—leveraging ASO, influencers, and organic marketing.
Katerina Zolotareva
October 31, 2017
