Blog - GameAnalytics

Winning mobile game ads: Creative tactics to boost user acquisition

User acquisition for mobile games, as any other area of dveloment and growth, is becoming more complex and critical to get right.

Tomas Hubka

Meet them where they are: Using market research to inform your game ads targeting

Learn how to find the right players for your game with data-driven targeting. A practical guide to using Ad Insights for smarter, more efficient user acquisition.

Tomas Hubka

Using competitor intel to optimize your game ad creatives

With limited third-party tracking, game marketing teams need meaningful data and better ways to analyze competitor strategies and creative performance.

Tomas Hubka

Boost game discoverability with Ad Insights

With access to data from billions of ads and millions of apps, this new platform empowers developers and marketers to optimize campaigns, track competitors, and uncover market opportunities.

Abi Olusanya

Creative ways to make your hybrid-casual game more profitable

In-app purchases and advertising aren’t the only ways to generate revenue for your hybrid-casual game. Let’s explore some alternatives.

Sarah Impey

Recent releases & Legacy tool sunset: What's new and what's next

In 2023 the updated version of GameAnalytics was released. Since then, we have released several updates based on your valuable feedback. We will continue listening and adding our focus where it matters most.