Stay up to date with GameAnalytics updates

A rundown of the latest GameAnalytics feature releases, product enhancements, design updates, and important bug fixes.

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PipelineIQ
PipelineIQ
PipelineIQ
April 28, 2025
All

Rotate MetricsAPI Keys

Manage multiple MetricsAPI keys with ease. Generate, rename, or withdraw keys without disruption, improving security and simplifying handovers like developer offboarding.

Rotate MetricsAPI Keys
AnalyticsIQ
AnalyticsIQ
AnalyticsIQ
April 28, 2025
All

"Per Active User" Aggregation

Get a deeper understanding of user engagement with the new "Per Active User" aggregation. Use it to analyze metrics like revenue and impressions based on all players who were active during the chosen time period (hourly, daily, weekly, or monthly). Try it out in Explore or Dashboards.

"Per Active User" Aggregation
MarketIQ
MarketIQ
MarketIQ
April 24, 2025
All

Creatives Deduplication

Spot unique creatives faster with a new deduplication view that groups near-identical images and videos, helping you focus on original creatives that truly drive performance.

Creatives Deduplication
MarketIQ
MarketIQ
MarketIQ
April 17, 2025
All

Ad Insights: Smart Dashboard

Create your own Dashboard in Ad Insights to track game rankings, trends, ad distribution, top creatives, and more. Use Smart Dashboard to auto-generate charts for a game you follow most, or configure your own to pull insights from up to five games into a single view.

Ad Insights: Smart Dashboard
AnalyticsIQ
AnalyticsIQ
AnalyticsIQ
March 31, 2025
All

Cohorts Update

You can now see Day/Week 0 data in Cohorts. We've also added 28 new metrics to choose from, including total and cumulative revenue.

Cohorts Update
SegmentIQ
SegmentIQ
SegmentIQ
March 18, 2025
All

Target All Players

You asked, we delivered. A/B tests can now target all players. Happy testing!

Target All Players
MarketIQ
MarketIQ
MarketIQ
March 5, 2025
All

Ad Network Breakdown in Ad Insights

Gain granular insights into ad strategies with percentage breakdowns of ad networks, ad exchanges, and apps showing any game’s ads.

Ad Network Breakdown in Ad Insights
AnalyticsIQ
AnalyticsIQ
AnalyticsIQ
February 26, 2025
All

Game Ownership Transfer

Acquired a new game or simply want to change ownership to another Organization? Simply transfer the game to the new Org and it'll appear in their GameAnalytics dashboard.

Game Ownership Transfer